Thursday, August 15, 2013

Inspirations for weekend

I just pack my things and I go for half a year to Chicago. While I pack, I wanted to share with You some of the things that I found inspiring.

Great for couple apartment: key
For book and travel lovers: bottle
Amazing photo from my friends' wedding: foto
I'd love to have THIS cover
I have to go to NY to see all of these ballets: video 
While You are an a wine meeting it is good to know ETIQUETTE

Do you know any MUST SEE places in Chicago? I'd love to hear from you :)

And something to help me and You (if You go away for a weekend) pack:

D.

Tuesday, August 13, 2013

McD, how do you change?

McDonald's is a worldwide brand, and is is still considered as a fas,t but not very healthy "restaurant". Hords od PR agences were working on changing the common view of McDonald's, did it work?
I wanted to show You some of the McD campaines, which I find really well made:

McDonald's jest ogólnoświatową firmą, która cały czas uważa się za szybką, ale niekoniecznie zdrową "restaurację". Wiele agencji PR próbowało zmienić to jak postrzegamy McDonalda, czy pomogło? 
Chcę się z Wami podzielić kilkoma reklamami "Maka", które wydają mi się bardzo dobre: 

Lately, McDonald's have started a new no-logo campaign. It is held in France.
Ostatnio, McDonald's rozpoczął kampanię bez loga. Prowadzona jest we Francji. 



This advert below was held in Poland.
Ta reklama niżej jest z Polski. 


 And something to show that they try not to be obvious.
To coś, żeby pokazać, że nie chcą być zbyt oczywiści.


Which one of them did You like the most? 
Która z nich podoba Wam się najbardziej?